Creatify generates AI video ads for TikTok. Lapis creates complete multi-platform ad campaigns with forecasting, competitor tracking, and analytics.
Create your first ad
Lapis
Describe your campaign. Lapis generates static ads for Meta, Google, Reddit, LinkedIn, and ChatGPT with built-in forecasting and competitor intelligence.
Creatify
Paste a product URL. Creatify generates short-form video ads with AI avatars for TikTok and Meta Reels. Video-only, no static ads or intelligence tools.
Trusted by 1,500+ marketing teams including
Creatify generates video ads for TikTok. Lapis creates complete multi-platform campaigns with intelligence tools that Creatify doesn't offer.
Creatify generates video only. Lapis creates static and banner ads for Meta, Google, Reddit, LinkedIn, and ChatGPT with 15+ formats auto-sized per campaign.
Creatify has no analytics or forecasting. Lapis predicts impressions, clicks, leads, and cost-per-lead before you launch, so you optimize before spending.
Creatify offers zero competitive intelligence. Lapis tracks up to 20 competitors' ad creatives and strategies in real time, built into the workflow.
Creatify creates videos and stops there. Lapis includes built-in visitor tracking, conversion tracking, and attribution so you see which ads drive real results.
Creatify limits editing to video scripts. Lapis Campaign Studio lets you edit all ad variations with natural language commands like "make CTAs more urgent."
Creatify scrapes one product URL at a time. Lapis imports your entire Shopify or Amazon catalog and generates ads across hundreds of SKUs with @product shorthand.
Different tools for different ad formats. Lapis covers static campaigns with intelligence; Creatify covers video.
| Lapis | Creatify |
|---|---|
Included: Static & banner ad generation | Not included: Static & banner ad generation |
Not included: AI video ad generation | Included: AI video ad generation |
Not included: AI avatar spokespeople | Included: AI avatar spokespeople |
Included: Multi-platform coverage (Meta, Google, Reddit, LinkedIn, ChatGPT) | Not included: Multi-platform coverage (Meta, Google, Reddit, LinkedIn, ChatGPT) |
Included: 15+ format auto-sizing per campaign | Not included: 15+ format auto-sizing per campaign |
Included: Performance forecasting (impressions, clicks, leads) | Not included: Performance forecasting (impressions, clicks, leads) |
Included: Competitor ad tracking (up to 20) | Not included: Competitor ad tracking (up to 20) |
Included: Web analytics | Not included: Web analytics |
Included: Natural language editing (Campaign Studio) | Not included: Natural language editing (Campaign Studio) |
Included: Product catalog import (Shopify, Amazon) | Not included: Product catalog import (Shopify, Amazon) |
Included: Brand auto-detection (full design system) | Not included: Brand auto-detection (full design system) |
Included: Audience persona targeting | Not included: Audience persona targeting |
Included: 4K export quality | Not included: 4K export quality |
Included: Multilingual support (15+ languages) | Included: Multilingual support (15+ languages) |
Not included: URL-to-video pipeline | Included: URL-to-video pipeline |
Not included: AI-generated video scripts | Included: AI-generated video scripts |
Creating ads with Lapis
Creating ads with Creatify
Creatify outputs one video at a time. Lapis generates a full multi-platform campaign (static ads across multiple platforms, 15+ formats) from a single prompt in under 3 minutes.
Creatify has no analytics, no forecasting, no competitor tracking. Lapis gives you performance predictions, up to 20 competitor monitors, and web analytics without leaving the platform.
Creatify scrapes one URL at a time. Lapis imports your Shopify or Amazon catalog and generates ads across hundreds of SKUs. For e-commerce, the difference in efficiency is orders of magnitude.
if you need to...
if you need to...
Many teams use both. Lapis for static ads and campaign intelligence across all platforms. Creatify for AI avatar video content on TikTok and Reels.
Share your website. Lapis creates multi-platform ad campaigns with forecasting, competitor tracking, and analytics in under 3 minutes.
